On HSM Service: New Logo

Working closely with our branding experts the new company logo and brand was launched. Stephan Salt 'Salty' as he is affectionately known drafted up several ideas from our brief. His pitch for the logo we chose was "the idea of the crown is symbolic of the lines on a line chart. there is an intentional play on a well known logo intended to make the viewer take a second look". We loved this design the colour is one of our favourite colours and the diamonds on the peak of each point of the crown symbolise the milestone symbols used in Primavera.